Accounting: Principles of Financial Accounting (Coursera)

https://www.coursera.org/learn/financial-accounting

Financial Accounting is often called the language of business; it is the language that managers use to communicate the firm's financial and economic information to external parties such as shareholders and creditors. Nobody working in business can afford financial illiteracy. Whether you run your own business, work as a manager or are just starting your career, you want to understand financial information and be able to interact with accountants, controllers, and financial managers. You want to

Análisis de situaciones de negocio (Coursera)

https://www.coursera.org/learn/analisis-situaciones-negocio

¿En qué momento una oportunidad para aumentar la cuenta de resultados puede llegar a poner en riesgo la supervivencia de la marca y las ganancias a largo plazo? Esta situación es exactamente la que debe resolver la compañía Gas-Gas, fabricante de motos off-road, en el caso que te presentamos. En este último curso, titulado Análisis de situaciones de negocio, pondrás en práctica todos los conocimientos adquiridos a lo largo de la especialización, para entender el impacto que tiene una decisión de

Analysis of Business Problems (Coursera)

https://www.coursera.org/learn/analysis-business-problem-iese

When does an opportunity to increase the bottom line become a liability for long-term brand sustainability and profitability? That is the question that GAS GAS, an off-road motorcycle manufacturer, is confronting. In this culminating course, it’s time to use the business tools you have learned throughout the specialization to solve this real business problem. To help you as you develop a solution to the GAS GAS dilemma, in the Capstone you will also learn a six-step analysis of business proble

Claves de la Dirección de Empresas (CourseraSpecs)

https://www.coursera.org/specializations/direccion-empresas

Offered by IESE Business School. Impulsa tu carrera con conocimientos de dirección. Domina los fundamentos de la gestión empresarial

Claves para Gestionar Personas (Coursera)

https://www.coursera.org/learn/gestionar-personas

¿Te has preguntado alguna vez qué criterios utilizan las empresas para contratar o retribuir a las personas? ¿Por qué no siempre entendemos los planes de promoción?. El objetivo de este curso es conocer algunas herramientas prácticas en materia de Recursos Humanos y aprender a gestionar personas y liderar el talento con la mayor eficacia posible.

Communicating with Presence (CourseraSpecs)

https://www.coursera.org/specializations/communicating-with-presence

Offered by IESE Business School. Master communicators and better leaders. Master public speaking and become proficient in navigating any ...

Corporate Finance Essentials (Coursera)

https://www.coursera.org/learn/corporate-finance-essentials

Corporate Finance Essentials will enable you to understand key financial issues related to companies, investors, and the interaction between them in the capital markets. By the end of this course you should be able to understand most of what you read in the financial press and use the essential financial vocabulary of companies and finance professionals.

Corporate Finance Essentials II (Coursera)

https://www.coursera.org/learn/corporate-finance-essentials-ii

This course picks up where Corporate Finance Essentials left, addressing other corporate finance issues not addressed in the previous course, such as market efficiency, bonds, stocks, capital structure, and dividend policy. This course will help you to: ● Understanding the concept of market efficiency. ● Get an overview in issues related to bonds, such as type of bonds, their return (yield to maturity) and default risk ● Getting to know the valuation of stocks through the method of relative

Finance for Managers (Coursera)

https://www.coursera.org/learn/operational-finance

When it comes to numbers, there is always more than meets the eye. In operational finance, you will learn how to read the “story” that the balance sheet and income statement tells about the company’s operations. The insights you gain from this “financial story” will then become a tool for short-term decision-making at the top management level relating to current assets, current liabilities and the management of working capital. Finally, by the end of the course you will understand the financial

Finanzas para directivos (Coursera)

https://www.coursera.org/learn/finanzas-operativas

La clave para comprender las finanzas de una empresa está en conocer la historia que se esconde detrás de los números. Este curso te ofrecerá precisamente esta perspectiva de las finanzas, para que puedas aplicar un conocimiento más holístico de las cifras a la hora de tomar decisiones—tanto a largo como a corto plazo—sobre la dirección que la empresa debe tomar respecto a activos y pasivos corrientes, gestión del capital circulante y muchos otros conceptos contables. Cuando termines el curso, c

Foundations of Management (CourseraSpecs)

https://www.coursera.org/specializations/foundations-management

Offered by IESE Business School. Boost Your Career with New Business Knowledge . Master Business Management Fundamentals

How to Build an Effective Service Company (Coursera)

https://www.coursera.org/learn/effective-service-company

Why do so many brilliant plans fail to deliver? What do you have to do to make things happen and make things right in services companies or service areas? Our teams require a new structured operational mindset that unifies improvement, promised service delivery and financial results. Just in time, Lean, Agile, Design Thinking... Are these movements familiar to you? Professor Muñoz-Seca has developed a framework that goes beyond these approaches: SPDM (Service Problem Driven Management) makes k

Introducción a la Contabilidad Financiera (Coursera)

https://www.coursera.org/learn/contabilidad-financiera

A menudo, nos referimos a la contabilidad financiera como «el lenguaje de los negocios», es decir, el lenguaje que los directivos utilizan para transmitir información financiera y económica sobre su empresa a aquellas partes externas a ella, como los accionistas y los acreedores. Ninguna persona que trabaje en el mundo de los negocios puede permitirse desconocer el mundo de las finanzas. Tanto si diriges tu propio negocio como si te estás formando para ocupar un puesto de directivo, necesitarás

La gestión de personas y equipos (Coursera)

https://www.coursera.org/learn/gestion-personas-equipos

En una ocurrente frase, Peter Drucker, pionero en el campo de la gestión empresarial, afirmó en una ocasión que las personas tienen una tendencia perversa a comportarse como seres humanos. Con ello quería señalar algo que es evidente: que las personas no somos máquinas y, por ello, no somos programables. Sin embargo, sí que tenemos unas necesidades que satisfacer, y unas características comunes. Y conocerlas - qué motiva a las personas en el ámbito laboral, qué necesidades buscan satisfacer, y

Marketing estratégico: claves para competir con éxito (Coursera)

https://www.coursera.org/learn/marketing-estrategico-competir-con-exito

El papel del marketing difiere entre empresas y sectores. Además, la visión que los profesionales tienen del mismo depende del nivel jerárquico dentro de la organización, así como del bagaje profesional de cada uno. Quizá por ello, a menudo es mal entendido y reducido a un nivel táctico exclusivamente de comunicación. El marketing trata de identificar y satisfacer de manera rentable necesidades humanas y de la sociedad en general. Por ello, como disciplina, tiene permanentemente puesto el foco

Marketing: Customer Needs and Wants (Coursera)

https://www.coursera.org/learn/marketing-customers

Understanding who your customers are and what they need and want is at the heart of successful marketing strategies. In this course you will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make purchase decisions. The course will cover the following: 1. Marketing Fundamentals 2. Product, Pricing and Channel Decisions 3. Building Strong Brands 4. Communication Strategy

Organizational Behavior: How to Manage People (Coursera)

https://www.coursera.org/learn/managing-people-iese

Peter Drucker, a pioneer in the field of management, once said that people have a perverse tendency to behave like human beings. Of course, we are not machines, and certainly not programmable. But through the study of organizational behavior, we can gain insights into what makes people tick within a work context. Increasing your understanding of your own behavior and that of your colleagues, teams and leaders, is an important first step to bringing positive change to how you and your organizatio

Strategy and Sustainability (Coursera)

https://www.coursera.org/learn/strategy-sustainability

Business and environmental sustainability are not natural bedfellows. Business is about making money. Sustainability is about protecting the planet. Business is measured in months and quarters. Sustainability often requires significant short term costs to secure a sometimes uncertain long-term benefit. To some activists, all executives are exploitative, selfish one percenters. To some executives, all activists are irresponsible, unyielding extremists. And yet engaging with the issue isn’t opti

Think like a CFO (CourseraSpecs)

https://www.coursera.org/specializations/thinklikeacfo

Offered by IESE Business School.

¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección (Coursera)

https://www.coursera.org/learn/alta-direccion

Este curso persigue adentrarse en la realidad del trabajo de un alto ejecutivo: lo qué hace y cómo lo hace. Es un hecho conocido que la mayoría de altos directivos dedican hasta el 90% de su tiempo al día a día y menos del 10% a las tareas asociadas al pensamiento estratégico en la organización. Por eso es importante ir más allá y entender las prioridades que configuran esta actuación diaria. Al final, la mejor estrategia es aquella que se practica; la mejor organización, aquella que funciona; y