Advanced Tools for Digital Marketing Analytics (Coursera)

https://www.coursera.org/learn/advanced-tools-for-digital-marketing-analytics

The Advanced Tools for Digital Marketing Analytics course explores cutting-edge tools and technologies that are transforming the landscape of digital marketing analytics such as marketing automation and scaling strategies, predictive analytics and algorithms, video and mobile marketing trends, as well as artificial intelligence (AI), natural language processing (NLP), and ethics. You’ll also walk through preparing a portfolio and supporting a career change to digital marketing analyst. After c

Campaign Performance Reporting, Visualization, & Improvement (Coursera)

https://www.coursera.org/learn/campaign-performance-reporting-visualization-improvement

The Campaign Performance Reporting, Visualization, and Improvement course explores the critical aspects of measuring, reporting, and enhancing campaign performance to achieve marketing excellence. After completing this course, you will be able to: - Describe the value of data storytelling and list best practices for preparing visualizations. - Identify popular visualization tools and advantages of each. - Identify common market channel strategies. - Describe the ANSOFF Matrix Model and cho

Customer Understanding and Digital Marketing Channels (Coursera)

https://www.coursera.org/learn/customer-understanding-and-digital-marketing-channels

The Customer Understanding and Digital Marketing Channels course explores the dynamic landscape of digital marketing and its pivotal role in modern business strategies. In a digital world, it is more important than ever for businesses to connect with a global audience, target specific demographics, measure campaign performance with precision, and deliver personalized marketing messages. After completing this course, you will be able to: - Define fundamental digital marketing concepts such as

Implementing Supply Chain Analytics (Coursera)

https://www.coursera.org/learn/implementing-supply-chain-analytics

In the Implementing Supply Chain Analytics: Descriptive, Diagnostic, Predictive and Prescriptive course, you’ll discover how implementing analytical methods, models, and tools helps decision-making become more efficient. You’ll use different types of methods, models, and tools, depending on specific business scenarios or needs, to help you analyze the current state of the supply chain and to lead you to insightful solutions. You’ll also explore the utilization of supply chain models to evaluate

Measurement and Analysis (Coursera)

https://www.coursera.org/learn/measurement-and-analysis

The Measurement and Analysis course delves into the essential aspects of tracking, analyzing, and optimizing marketing efforts to drive success. Throughout the course, you will gain a solid understanding of search engine marketing (SEM) and search engine optimization (SEO), web analytics and tools, social media platforms and analytics, as well as A/B testing and campaign performance reporting. After completing this course, you will be able to: - Set up an SEO objective and perform keyword res

Supply Chain Management and Analytics (Coursera)

https://www.coursera.org/learn/supply-chain-management-and-analytics

In the Supply Chain Management and Analytics course, you’ll learn the foundations of supply chain management and how the Supply Chain Analyst role has an impact on the entire supply chain including making smarter, quicker, and more efficient decisions. You’ll focus on the supply chain process, how to use analytics to identify potential opportunities in all aspects of the supply chain, and how to monitor supply chain security risks to help minimize their impact on the entire supply chain. Additio

Supply Chain Software Tools (Coursera)

https://www.coursera.org/learn/supply-chain-software-tools

In the Supply Chain Software Tools course, you’ll learn about the challenges of handling large amounts of data and how to effectively gather, analyze, and use the data. You’ll learn about the latest cutting-edge technological solutions that can streamline operations, and emerging trends (such as artificial intelligence) that allow large amounts of data to be processed and summarized instantly. Additionally, you’ll prepare for a job as a supply chain analyst by building your resume, learning how

Unilever Digital Marketing Analyst (CourseraSpecs)

https://www.coursera.org/professional-certificates/unilever-digital-marketing-analyst

Offered by Unilever. Unlock your future in digital marketing analytics.. Build job-ready skills for an in-demand career as a digital ...

Unilever Supply Chain Data Analyst (CourseraSpecs)

https://www.coursera.org/professional-certificates/unilever-supply-chain-data-analyst

Offered by Unilever. Launch your career in supply chain data analytics. Build job-ready skills to be a supply chain analyst and gain ...

Using Data Analytics in Supply Chain (Coursera)

https://www.coursera.org/learn/using-data-analytics-in-supply-chain

In the Using Data Analytics in Supply Chain course, you’ll explore the importance of data governance, and learn the fundamental concepts surrounding data. You’ll also learn the tools and processes employed in supply chain analytics, enabling you to gather, analyze, synthesize, validate, and interpret data-driven insights. This ensures that products are efficiently delivered to their destination in a timely and cost-effective manner. By the end of this course, you’ll be able to: Explain the impo