Copenhagen Business School |
AI and the Illusion of Intelligence (Coursera) https://www.coursera.org/learn/ai-and-the-illusion-of-intelligence Will ArtificiaI Intelligence soon be surpassing humans? This is rapidly becoming one of the central questions of our time -- but it is the wrong question. In this course, we will provide a non-technical look at where AI has come from, and where it is going. We will see that there is no reason to expect that AI will be surpassing humans. Instead, what we are learning to create with AI is the illusion of intelligence. AI has actually been discussed for centuries, in fields like philosophy, lingui |
An Introduction to Consumer Neuroscience & Neuromarketing (Coursera) https://www.coursera.org/learn/neuromarketing How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, a |
Business Models For Sustainability (Coursera) https://www.coursera.org/learn/business-models-for-sustainability We can no longer ignore humans’ negative impact on the planet. While some parts of the world still can close their eyes to shared and global sustainability challenges, the negative consequences of human activity in other parts of the world have increasingly detrimental effects on the planet and people’s lives. For example, in recent years, global warming is leading to heavy rainfall at unusual times of the year. As a result, in India, some farmers have lost their entire cotton harvest. We also b |
Digital Competition in Financial Services (Coursera) https://www.coursera.org/learn/digital-competition-financial-services Welcome to Digital Transformation Strategy! As you probably know, this is the first course in a three part specialization focused on the digital transformation of finance. We'll aim to bring you insights about how digitalization intersects with finance, culled from one of the world's top regions for digital innovation. I'm excited to have you in the class and look forward to helping you learn more about this important topic. To begin, I recommend taking a few minutes to explore the course site. |
Digital Transformation in Financial Services (CourseraSpecs) https://www.coursera.org/specializations/digital-transformation-financial-services Offered by Copenhagen Business School. Master the digital transformation of finance. Understand and leverage the digital dynamics to compete ... |
Digital Transformation of Financial Services - Capstone Project (Coursera) https://www.coursera.org/learn/digital-transformation-financial-services-project In this capstone project course, we ask YOU to apply everything you have learned in this specialization to analyze a real world company and to develop a digital transformation strategy for this company. You will have the possibility to choose between four different case companies, that varies in size (from small start-up to large financial service providers), industry (banking, financial trading, insurance) and geographical location. For one of these -- only one -- you will create a concise |
FinTech and the Transformation in Financial Services (Coursera) https://www.coursera.org/learn/fintech-transformation-financial-services The FinTech revolution is rapidly transforming the financial industry. The use of digital technologies is the norm, and together with regulatory and market changes it is creating a revolution. After completion of the module, you'll be able to: describe the changes that influence the financial sector, understand the complexity of the payment infrastructure, identify and explain the key payment instruments and how they function, understand the types of money that exits, and recognize changes in th |
Identifying Social Entrepreneurship Opportunities (Coursera) https://www.coursera.org/learn/social-entrepreneurship-opportunities This Course will clarify the definition and meaning of Social Entrepreneurship and will focus on the need to learn about the source and root of a social problem. You will be introduced to different perspectives about Social Entrepreneurship and you will learn about complementary and opportunistic assets which will help you to detect an opportunity and develop an idea of how to create a business for social change. From a practical perspective you will be asked to initiate a team formation proce |
Innovation Strategy: Developing Your Fintech strategy (Coursera) https://www.coursera.org/learn/innovation-strategy-fintech Welcome to Innovation strategy: Developing your Fintech Strategy! As you probably know, this is the third course in a three-part specialization focused on the digital transformation of finance. In this course, we'll aim to bring you insights about how business strategy intersects with innovation in finance. I'm excited to have you in the class and look forward to helping you learn more about this important topic. To begin, I recommend taking a few minutes to explore the course site. A good pl |
Leadership in 21st Century Organizations (Coursera) https://www.coursera.org/learn/leadership-21st-century Meet Jim Barton, the new CEO of Santa Monica Aerospace. Jim's job won't be easy: the company's hemorrhaging cash, struggling to regain investors' trust after an accounting scandal, and striving to transform its culture to become a more global competitor. In this course, you’ll travel with Jim as he takes on leadership challenges ranging from strategy execution, to inspiring people, to maintaining an ethical approach. Experts agree that twentieth-century leadership practices are inadequate for th |
Social Business Model and Planning for Social Innovation (Coursera) https://www.coursera.org/learn/social-business-model In this course we will take the social business opportunity that you have identified in the first course to a higher level. Specifically, you will develop a business model using the Business Model Canvas. Gradually you will also start writing your business plan. Moreover, you will be able to assess different organizational forms and select the one that is appropriate for your developed business model. By the end of the course you will be able to compare different social impact investment methods |
Social Entrepreneurship (CourseraSpecs) https://www.coursera.org/specializations/social-entrepreneurship-cbs Offered by Copenhagen Business School. Become a Social Entrepreneur. Turn social problems into opportunities and establish a viable social ... |
Strategic Management (Coursera) https://www.coursera.org/learn/strategic-management The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course special |
Strategic Management - Capstone Project (Coursera) https://www.coursera.org/learn/businesscap In this capstone project course, we revisit the strategy controversy at e-Types, introduced in the first course in this specialization, Strategic Management, and further analysed in each of the subsequent courses, Strategy Formulation and Strategy Implementation. After revealing, examining, and analyzing what happened at e-Types, we turn to a new set of strategy cases that range in terms of company size, geography, and focus. For your final project, we ask YOU to apply everything you have learne |
Strategic Management and Innovation (CourseraSpecs) https://www.coursera.org/specializations/strategic-management Offered by Copenhagen Business School. Manage 21st Century Business Strategy. Develop and implement an innovative business approach in just ... |
Strategy Formulation (Coursera) https://www.coursera.org/learn/strategy-formulation The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. Emphasizing that strategy can be seen as a unified theme that provides coherence and direction to the actions and decisions of a firm, we will cover a variety of business strategy topics concerned with firm positioning in the context of different markets, industries and locations. At the end of the course, you will be able to: - Identify why a strong strategy is essential for the |
Strategy Implementation (Coursera) https://www.coursera.org/learn/strategy-implementation Even a thoroughly developed business strategy may fail if you don't pay enough attention to its implementation. This rings particularly true with strategies based on innovation or implemented in complex or fast-changing environments. In the 20th century successful implementation leveraged stability and typically proceeded through hierarchy and control. Today the key is to stay vibrant and able to quickly respond to trends in competition and technology while not losing sight of the strategic obj |
Sustainable Fashion (Coursera) https://www.coursera.org/learn/sustainable-fashion Sometimes when we say we work with sustainable fashion people look at us like... "Mmmm, is it really possible for something like fashion to be sustainable?" And let's face it, people are right being suspicious. If anything the fashion industry has become increasingly unsustainable over the last decades, using more and more natural resources and creating more and more waste. In this course, we provide an overview of business model theory and discuss business models as essential tools in the tra |
Sustainable Vikings: Sustainability & Corporate Social Responsibility in Scandinavia (Coursera) https://www.coursera.org/learn/sustainability-csr-scandinavia This course gives you immediate access to the world leading sustainability and corporate social responsibility (CSR) practices. Scandinavian firms dominate the major sustainability and CSR performance indicators including the Dow Jones Sustainability Index (DJSI). In this course we explore the concepts of sustainability and CSR and focus attention on how Scandinavian firms, like Novo Nordisk, have achieved superior sustainability and CSR performances. We consider what lessons can be drawn by |
The Neuromarketing Toolbox (Coursera) https://www.coursera.org/learn/neuromarketing-toolbox Doing marketing research by asking people has been a common method and does still have advantages. On the other hand, if you want insights into the non-conscious interpretations of a consumer’s decision, then you need other research tools in your research toolbox. Neuromarketing makes use of such an extended toolbox, containing both technical equipment and ways of doing experimental research. The goal for this course is to give you an overview of this fast developing toolbox ranging from simple |
Unleashing the Impact of your Social Enterprise (Coursera) https://www.coursera.org/learn/social-impact-growth In Course 3 of this Specialization you will first of all learn about Social Impact Assessment. Hence you will be able to develop a method to evaluate the social mission that you achieve while implementing your business plan. Next you will outline an appropriate communication strategy for your social enterprise and will demonstrate how to market your products and services to beneficiaries and other customers. Here you will employ an adaptable communication strategy as you move from early adopter |