University of Virginia |
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Pricing Strategy in Practice (Coursera) https://www.coursera.org/learn/uva-darden-bcg-pricing-strategy-practice In this project-centered course, Darden's Ron Wilcox and BCG's Thomas Kohler will walk you through a real-world case, from problem statement to detailed analyses. You'll use all three lenses (cost, customer value, and competition) to recommend an optimal price—and then adjust to market disruptions. Utilizing the concepts, tools and techniques taught in previous Specialization courses—from basic techniques of economics to knowledge of customer segments, willingness to pay, and customer decision m |
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Pricing Strategy Optimization (CourseraSpecs) https://www.coursera.org/specializations/uva-darden-bcg-pricing-strategy Set prices the way the experts do. Master pricing strategies used by global consulting and academic leaders. |
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Product Analytics and AI (Coursera) https://www.coursera.org/learn/uva-darden-agile-analytics Few capabilities focus agile like a strong analytics program. Such a program determines where a team should focus from one agile iteration (sprint) to the next. Successful analytics are rarely hard to understand and are often startling in their clarity. In this course, developed at the Darden School of Business at the University of Virginia, you'll learn how to build a strong analytics infrastructure for your team, integrating it with the core of your drive to value. |
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Strategic Planning and Execution (Coursera) https://www.coursera.org/learn/uva-darden-strategic-planning-execution Avoid the pitfalls of strategy planning and execution with the tools and skills from this course. In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, you'll learn the pillars of strategy execution--analysis, formulation, and implementation--and how to use the 4A model to effectively approach strategy execution. Finally, a panel of leaders from entrepreneurs, nonprofits, and industry, share their expertise gleaned from years o |
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Sustainability through Soccer: Systems-Thinking in Action (Coursera) https://www.coursera.org/learn/sustainability-through-soccer This course takes learners on a journey through a progression of systems-thinking and sustainability concepts. Using the beautiful game of soccer (also known as football in many parts of the world) as an analogy, we'll work together to illuminate real-world interdependencies (such as between climate change and human rights), building the chain of concepts in a fun, accessible way. Soccer/Football nerds and newbies alike will be entertained and, ultimately, rewarded with the epiphanies that come |
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The Kennedy Half Century (Coursera) https://www.coursera.org/learn/kennedy When John F. Kennedy entered the presidential limousine at Love Field in Dallas, Texas on November 22, 1963, he began his ride into history. That journey continues even today and we call it the Kennedy legacy. This course will explore the Presidency, assassination, and lasting legacy of President John F. Kennedy. Students will learn how JFK’s life, administration, and tragic death have influenced the general public, the media, and each of the nine U.S. presidents who followed. Understanding t |
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The Modern World, Part One: Global History from 1760 to 1910 (Coursera) https://www.coursera.org/learn/modern-world This is a survey of modern history from a global perspective. Part One begins with the political and economic revolutions of the late 1700s and tracks the transformation of the world during the 1800s. Part One concludes as these bewildering changes seem to be running beyond the capacity of older institutions to handle them. Throughout the course we try to grasp what is happening and ask: Why? And the answers often turn on very human choices. |
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The Modern World, Part Two: Global History since 1910 (Coursera) https://www.coursera.org/learn/modern-world-2 This is a survey of modern history from a global perspective. Part Two begins early in the twentieth century, as older ways of doing things and habits of thought give way. What follows is an era of cataclysmic struggles over what ideas and institutions will take their place. The course concludes in the present day, as communities everywhere are transitioning into a new era of world history. Again we work hard to grasp what is happening and ask: Why? Again we are drawn to pivotal choices ma |
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إستراتيجية الأعمال المتقدمة (Coursera) https://www.coursera.org/learn/uva-darden-advanced-business-strategy-ar عزّز مهارات التحليل الإستراتيجي لديك في هذه السلسلة الخاصة بأسس إستراتيجية الأعمال. في هذه الدورة التدريبية، ستتعلم الأدوات اللازمة لتحليل الإستراتيجية عبر الزمن (الديناميكيات التنافسية) والصناعات (إستراتيجية الشركات) والمناطق الجغرافية (الإستراتيجيات الدولية) والمؤسسات (الإستراتيجيات غير السوقية). وسنقدم لك الأدوات التي تحتاجها لعمل تقييم شامل وفهم ديناميكيات الإستراتيجية في أي صناعة: دورة الحياة التنافسية وتحليل التدويل وأصحاب المصلحة ومصفوفات التنوع. سنقوم بتطبيق هذه الأدوات عبر دراسة حالات ل |
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صياغة الأفكار المحفِّزة على الابتكار (Coursera) https://www.coursera.org/learn/uva-darden-design-thinking-innovation-ar الابتكار أمر يهم الجميع في هذا العصر فسواء كنت مديرًا في شركة عالمية، أو رائد أعمال ينشئ مشروعًا، أو تتبوأ منصبًا في الحكومة، أو تعمل معلمًا في مدرسة ابتدائية، فمن المتوقع أن يتمتع الجميع بالمرونة – لتحقيق أفضل النتائج بأقل مجهود. ولهذا فنحن جميعًا بحاجة إلى صياغة الأفكار. على كافة مستويات المؤسسات بجميع أنواعها، نجد أن صياغة الأفكار توفر الأدوات التي تحتاجها لتصبح مفكرًا مُبدعًا علاوة على أنها تتيح اكتشاف فرص إبداعية موجودة – غير أنك لم ترها بعد. في هذه الدورة، نقدم لكم نظرة عامة حول صياغة الأف |