Introdução ao Big Data

Go to Course: https://www.coursera.org/learn/introducao-big-data

Introduction

# Course Review: Introdução ao Big Data If you’re interested in diving into the expansive world of Big Data but are unsure where to start, look no further than the "Introdução ao Big Data" course on Coursera. This engaging and informative course is tailored for professionals who aspire to understand the fundamentals of Big Data, explore its technologies, and apply analytical techniques in various domains. ## Course Overview "Introdução ao Big Data" is designed to demystify the complex concepts surrounding Big Data. The course takes a practical approach, providing learners with not only theoretical knowledge but also real-world applications in analytics, the Internet of Things (IoT), and various related fields. By the end of the course, participants will have the skills necessary to contribute meaningfully to Big Data projects, assisting in strategy formulation and the selection of appropriate data analysis techniques. ## Syllabus Breakdown ### 1. Contextualization and Stages of a Big Data Project In the inaugural module, learners are introduced to the critical need for Big Data in today’s data-driven world. The instructor provides insights into the role of a data scientist and discusses essential aspects of data storage. This module meticulously outlines the phases of a Big Data project, along with the seven Vs of Big Data—volume, velocity, variety, variability, veracity, value, and provenance. Additionally, it emphasizes the importance of analytics tools and the role of Hadoop in the Big Data ecosystem. ### 2. Applications The second module explores various applications of Big Data across several industries. The focus is on how Big Data techniques can enhance marketing strategies, optimize retail processes, improve customer loyalty programs, and protect against fraud. This real-world context enables learners to appreciate the practical implications of their studies and see how Big Data can be leveraged to drive business success. ### 3. Internet of Things, Social Network Analysis, and Text Analysis This module delves into the transformative impact of IoT on Big Data. You will learn how sensors and interconnected devices collect vital information that streamlines domestic and professional life. Additionally, the course covers the significance of social network analysis and text analysis, equipping you with the skills to leverage these tools in practical scenarios. ### 4. Cloudera Applications and Panel with Data Scientists In the final segment, learners are treated to a demonstration of a Big Data application using Cloudera—one of the leading platforms in the field. The course wraps up with a panel discussion featuring prominent Big Data professionals from Brazilian multinational companies, providing valuable insights into the current job market and industry trends. ## Why You Should Enroll "Introdução ao Big Data" stands out for its comprehensive approach, balancing foundational knowledge with practical applications. Whether you’re a beginner or looking to enhance your existing knowledge, this course is an excellent resource. Here are several reasons to consider enrolling: 1. **Expertise and Reputation**: The course is offered by Coursera, a respected platform known for its collaborations with top universities and organizations. 2. **Practical Applications**: With a focus on examples and real-world applications, learners gain the skills needed to implement Big Data strategies effectively. 3. **Flexible Learning**: Coursera’s online format allows you to study at your own pace, making it easier to fit learning into a busy schedule. 4. **Networking Opportunities**: Interacting with industry professionals and fellow learners offers valuable networking opportunities, essential for career advancement in the ever-evolving field of Big Data. 5. **Career Advancement**: Gaining knowledge and expertise in Big Data can significantly enhance your employability and prepare you for roles that require data-driven decision-making skills. ## Conclusion Overall, "Introdução ao Big Data" is an exceptional course that prepares professionals to enter the dynamic and fast-growing domain of Big Data. With its well-structured curriculum, engaging content, and practical focus, it provides the tools and understanding necessary to thrive in today’s data-centric environment. Whether you aim to launch a new career or augment your current skill set, this course is a highly recommended stepping stone into the world of Big Data.

Syllabus

Contextualização e Etapas de um projeto de Big Data.

Nesta aula será apresentada a necessidade de trabalhar com Big Data, será apresentado o papel do cientista de dados, serão considerados aspectos de armazenagem de informação. De forma detalhada serão apresentadas as fases de um projeto de Big Data. Serão apresentados os 7 Vs do Big Data. Serão destacadas as ferramentas de analytics de BI e a importância do Hadoop.

Serão apresentadas aplicações nas áreas de marketing, varejo, técnicas de fidelização de cliente e proteção a fraude.

Nesta aula serão apresentadas aplicações realizadas com Internet das Coisas. Será destacada a importância dos sensores e da comunicação realizada por equipamentos para auxiliar a vida das famílias. Serão apresentados exemplos de análise de rede social e de análise de texto

Será realizada uma demonstração de uma aplicação de Big Data na Cloudera. Será apresentado um painel com profissionais de Big Data do mercado brasileiro que atuam em empresas multinacionais.