Introduction to Digital Transformation Part 2

Go to Course: https://www.coursera.org/learn/digital-transformation-part-2

Introduction

**Course Review: Introduction to Digital Transformation Part 2 on Coursera** In an era where digital transformation is no longer a luxury but a necessity, Coursera's course, "Introduction to Digital Transformation Part 2," serves as an essential resource for professionals seeking to enhance their understanding of how digitization can revolutionize business functions and improve overall performance. This course builds upon foundational knowledge in digital transformation, positioning itself as an invaluable tool for any individual interested in harnessing the power of technology in business. ### Course Overview This advanced course provides participants with a deep dive into critical components of digital transformation, particularly focusing on building a robust digital infrastructure. The curriculum is designed to equip learners with the skills needed to leverage innovations such as cloud computing, ensure data integrity, and utilize digital platforms effectively. Participants will explore how various business functions—from marketing to finance—are undergoing transformation, identify risks associated with these changes, and understand the key drivers behind digital advancements. ### Syllabus Breakdown 1. **Digital Infrastructure**: The journey begins with understanding the significance of digital infrastructure. Learners will gain important insights into cloud computing—how it impacts business processes and enables efficient data storage and sharing. This module emphasizes the need for data integrity and security, crucial for safeguarding business operations in a digitized world. 2. **Digital Technologies**: The pace of technological change is staggering, and this module addresses that reality by examining the driving forces behind digital transformation. Insights into emerging technologies and future trends provide a comprehensive overview of what's possible and what businesses should anticipate. This section helps participants develop an adaptive mindset essential for thriving in an ever-evolving digital landscape. 3. **Digital Business Functions**: This module shines a light on the multifaceted impact of digital technologies on business operations. By analyzing how departments such as marketing, HR, and finance are being transformed, learners will uncover both opportunities and challenges that arise with digitization. This holistic perspective is vital for anyone involved in decision-making processes within an organization. 4. **Business in Practice – WAYMO Case**: Practical application of knowledge is crucial, and the inclusion of a case study enhances the learning experience. By engaging with the WAYMO case, participants will utilize the case-based method commonly employed in top business schools. This hands-on approach fosters critical thinking and problem-solving skills, enabling learners to relate theoretical knowledge to real-world scenarios. ### Recommendation "Introduction to Digital Transformation Part 2" is more than just a course; it's a stepping stone toward mastering the complexities of the digital landscape in business. The well-structured syllabus, combined with expert insights and practical applications, makes this course highly recommendable for anyone in the business sector—regardless of their current role or experience level. As organizations continue to evolve alongside advancements in technology, the ability to navigate the digital landscape strategically is paramount. This course empowers learners with the knowledge and tools needed to lead and implement effective digital transformation initiatives. Whether you are a manager looking to redefine your team's operations, an IT professional seeking to enhance your technical skills, or a business strategist aiming to stay ahead in a competitive market, this course offers the insights and frameworks necessary for success in the digital age. ### Conclusion If you're ready to take your understanding of digital transformation to the next level, "Introduction to Digital Transformation Part 2" on Coursera is an exceptional choice. Enroll today and equip yourself with the knowledge to drive innovation and improvement in your business functions, ensuring you remain at the forefront of the digital revolution.

Syllabus

Digital Infrastructure

Data is key to digital transformation. In this module, you’ll learn how to build out your core digital infrastructure, a critical component of your digital transformation stack. By the end of this module, you'll be able to explain the impact of cloud computing on business processes, consider how to leverage cloud computing to store and share data, list requirements for data integrity and security, and learn how to organize the IT function to collect and store data efficiently.

Change as a constant has never been truer than with digital transformations. In this module, we will look at the key drivers of digital transformation, opportunities they have already established and the challenges they bring. Then we will explore emerging trends and technologies, what is possible/likely in the future, and currently what we're seeing in practice.

Data and analytics affect every facet of an enterprise; in fact, digital technologies and infrastructure are transforming the function of virtually every business function from marketing to finance to HR. In this module, we’ll explore the impact of digital technology on a range of business functions. You will see how these functions are being transformed, creating new opportunities and challenges.

In this module, you'll have the opportunity to engage in a case study, which is a method of teaching popular at many business schools. First, you'll read an article and learn how the case based method of learning works, and then you'll be able to practice your new skills on the Waymo case, written by Professor Mike Lenox.