Google Business Optimization for Local Service Businesses

via Udemy

Go to Course: https://www.udemy.com/course/google-my-business-optimization/

Overview

In this course, you are going to learn how to optimize your Google Business Profile listing in order to reach the clients that you want to reach through Google Search and Google Maps. Google Business Profile is extremely important for Local SEO in showing your business to local customers or clients who are searching for your specific type of business or businesses with the keywords that you want to rank for. What You'll Learn In This CourseHow to set realistic goals for your Google Business Profile listing The Benefits of Google Business Profile optimization for Local SEO and Local Business ListingsWhat categories of businesses can claim Google Business Profile listingsHow to claim your Google Business Profile listing What is Google NAP and why that is extremely important to your Google Business Profile listing as well as your overall Search Engine Optimization (SEO) strategyHow to Take Advantage of 21 optimization strategies for a Google Business Profile page listingWays to optimize your images and video for local service businesses in order to boost your local Search Engine Optimization (SEO)How to set up your free Google website as well as how to optimize for the most bang for your SEO strategyHow to troubleshoot your Google Business Profile listingWhat to do if you find a duplicate Google Business Profile listingWays to ensure that your information is congruent across the web to boost rankings and drive trafficWays to be sure that you are using the best keywords in the best ways for your area and businessWhat is the Insights tab within Google Business Profile and how to leverage it to better understand your customersBONUS SECTION:How to get Google reviews and why responding to all reviews is best practiceHow to respond to Google reviews in order to signify to Google that you are a business that cares about your clientsHow to add a Google Business Profile map on your website to optimize your website further for local search enginesHow to Add Geo tags to your photos and videos to increase geo-relevanceHow to add local schema markup to your website to further your SEO efforts

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