7 電商平台與模式選擇: 教你找到正確跨境創業方向,成功經營亞馬遜Amazon、阿里巴巴Alibaba、蝦皮、eBay等

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Go to Course: https://www.udemy.com/course/ec-model/

Introduction

Course Review: 7 電商平台與模式選擇: 教你找到正確跨境創業方向,成功經營亞馬遜Amazon、阿里巴巴Alibaba、蝦皮、eBay等 Overview: This course offers a comprehensive guide for entrepreneurs and decision-makers who want to venture into the world of cross-border e-commerce. It focuses on helping students identify the right platform, market, and business model for their specific needs. Whether you are a traditional trading company looking to transform, a team leader planning to build an e-commerce team, or an individual eager to understand the nuances of international online trade, this course provides valuable insights. Pros: 1. Clear Focus on Decision-Making: The course covers essential topics such as choosing between B2B and B2C models, selecting overseas markets, and deciding on the right e-commerce platform like Amazon, Alibaba, Shopee, or eBay. 2. Experienced Instructor: Led by a renowned expert with a rich background in e-commerce, including roles as an Alibaba success mentor and author of notable publications, ensuring high-quality content grounded in real-world experience. 3. Practical Knowledge: The course emphasizes concepts and strategies necessary for successful cross-border e-commerce ventures, making it particularly useful for those looking to start or expand their business globally. 4. Wide Applicability: Suitable for individuals in various stages—from traditional traders wanting to pivot into e-commerce to managers building a team or entrepreneurs seeking to understand trade models. Cons: - The course does not include a detailed syllabus or specific modules, which might make it difficult for some learners to gauge the depth of coverage beforehand. - As it primarily focuses on decision frameworks, hands-on training or case studies might be limited. Recommendation: I highly recommend this course for anyone interested in entering or expanding within the cross-border e-commerce space. The instructor’s extensive experience ensures that learners receive practical, actionable advice on selecting the optimal platforms and strategies for international online sales. It's especially beneficial for business owners, managers, and decision-makers aiming to avoid common pitfalls and streamline their international expansion efforts. Whether you're planning to start an Amazon business, explore Alibaba’s B2B opportunities, or understand the differences between platforms like Shopee and eBay, this course will help clarify your options and set you on a strategic path to success.

Overview

課程目標:找對方向,啟動跨境事業課程內容包含1.選擇B2B或B2C模式2.選擇海外市場3.選擇正確的平台4.選擇貿易、代工或品牌模式5.選擇自營或是代運營6.以上決策的必要概念與知識本課程適合對象為欲轉型的外貿企業以及想理解電商貿易型態並建立團隊的決策管理者,或是想充實相關知識者預期效益為理解B2B和B2C平台選擇與策略布局,電商團隊打造與管理,拓展跨境電商事業知名電商顧問助你開啟跨境電商事業: 創業、轉職、二代接班、傳統企業轉型之跨境電商基本概念與做法,找到方向才能不走冤枉路【講師介紹】【學歷】台大商學碩士,元智大學管理博士【經歷】:阿里巴巴成功營導師,台北市新貿獎評審,商業發展研究院電子商務組長,輔導與內訓: Disney、Epson、BenQ、米蘭營銷、高德美、光寶、寶成、美吾華、中強光電、裕融等,同時為「跨境電商教戰手冊」、「電子商務:新商業革命」作者,並崇越論文,中小企業論文大賞博士論文首獎,研究發表於European journal of Marketing,Journal of Business Research等期刊,並於美國、法國、義大利、日本、新加坡、中國等地進行演講。

Skills

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