Overview

The Adobe Certified Expert - Adobe Analytics Business Practitioner exam preparation guide provides unique and latest questions set they need to prepare for the certification exam.Below are the syllabus covered in the practice sets.Section 1: Business analysisAnalytics Tools GuideAnalytics Components GuideImplement Adobe AnalyticsData Workbench HelpSection 2: Reporting and dashboarding for projectsAnalytics Admin GuideAnalytics Tools GuideVisualization OverviewAnalytics Components GuideCustomer Journey Analytics GuideSection 3: Segmentation and calculated metricsAnalytics Components GuideSection 4: General tool knowledge and troubleshootingImplement Adobe AnalyticsAnalytics Components GuideReal exam objectives and scopeSection 1: Business analysis (34%)Given a business need/question, identify an appropriate reporting strategy to perform an analysisAnalyze data to answer business questionsIdentify conversion funnels (as a concept to understand business analysis)Consult the Solution Design Reference (SDR) to determine what data is available in reportsAnalyze report data to summarize and draw conclusionsRecognize outliers and anomalies in reportsSection 2: Reporting and dashboarding for projects (38%)Consider the advantages of using specific visualizations based on a given scenarioCompare fallout and flow visualizationApply the process to schedule and share Projects for different users and/or groupsApply the process to look up and combine dimensions, metrics, date ranges, and segmentsApply the process to create a visualizationGiven a scenario, determine the appropriate item to useReport on marketing campaign performanceSection 3: Segmentation and calculated metrics (19%)Determine how to develop and configure basic segments using best practicesApply the process to share segments with others in the organizationApply segments to Projects and ComponentsApply the process to generate basic calculated and/or segmented metricsSection 4: General tool knowledge and troubleshooting (9%)Understand different types of dimensions and parameters existing in Adobe Analytics (evars, props, and events)Determine how to export data from Adobe Analytics

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