运营管理概论（中文版）

University of Pennsylvania via Coursera

Go to Course: https://www.coursera.org/learn/wharton-yunying-guanli

Introduction

### Course Review: 运营管理概论（中文版） In a fast-evolving business environment, understanding the intricacies of operations management is essential for both budding professionals and seasoned business leaders. Coursera's course "运营管理概论（中文版）" (Introduction to Operations Management) caters to these needs with an in-depth exploration of the fundamental concepts surrounding efficiency and quality standards in both service and manufacturing sectors. #### Course Overview This course offers a comprehensive introduction to the principles of operations management, focusing on enhancing work efficiency and elevating quality standards. Throughout the modules, learners engage with key concepts such as process analysis, bottlenecks, flow rates, and inventory management. Completing the course equips participants with practical skills applicable to real-world business challenges, positioning it as a foundational component of the Wharton School's Business Essentials Specialization. #### Syllabus Breakdown 1. **第 1 单元 - 简介 (Introduction)** The course kicks off with a brief overview, introducing participants to the content and the instructor. This module serves as a warm welcome, setting the stage for what learners can expect. 2. **第 2 单元 - 流程分析 (Process Analysis)** Here, the focus is on identifying the critical components of process analysis: flow rates and flow times. Participants will learn to identify bottlenecks, optimize labor and inventory, and tackle complex situations involving multiple flows. By the end of this unit, learners will be adept at breaking down operations into manageable processes and implementing improvements to maximize efficiency and profitability. 3. **第 3 单元 - 生产率 (Productivity)** This module delves into the main elements contributing to productivity. It covers the academic definitions and common barriers to productivity, measurement methods, and effective improvement techniques. After completing this unit, learners will have the skills to analyze the relationship between inputs and outputs, enabling them to design strategies that reduce input while enhancing output. 4. **第 4 单元 - 质量 (Quality)** Quality, while not the sole focus of operations management, is vital for the long-term success of any enterprise. This module examines critical aspects of quality within operations, including common causes of defects and established practices to ensure reliability and standards. By the end, participants will understand the potential sources of defects and be equipped to propose reasonable approaches to enhance stability and quality. #### Why Recommend This Course **Accessible and Applicable**: Given that the course is delivered in Chinese, it makes advanced operations management concepts more accessible for native speakers. **Expert Instruction**: With the backing of Wharton School, learners can trust the course to provide high-quality content framed within credible academic theories. **Practical Skills Development**: The course focuses not just on academic theory but also on practical skills that can be directly applied to real-world business scenarios, making it ideal for professionals looking to upskill or pivot into operations management. **Comprehensive Coverage**: The four modules offer a robust foundation in the major aspects of operations management, ensuring that learners come away with a well-rounded understanding. **Collaborative Learning Environment**: Coursera's platform encourages interaction among students, allowing for shared insights and networking opportunities with peers across various industries. ### Final Thoughts For anyone seeking to enhance their operational efficiency and quality assurance capabilities, “运营管理概论（中文版）” offers invaluable insights and skills. Whether you are a student, an early-career professional, or someone looking to sharpen your operational expertise, this course provides a practical and theoretical foundation that is both beneficial and accessible. Dive into this course to elevate your understanding of operations management and make a significant impact in your professional journey!

Syllabus

第 1 单元 - 简介

为了让您能对课程和老师有一些基本了解，我们特别制作了这个短小的概述模块！

第 2 单元 - 流程分析

您将在本模块中学习如何找到过程分析的关键因素：流速（flow rate）和流程时间（flow time）；如何找到瓶颈；如何优化劳力和库存；如何处理有多个流动单元的复杂情况。本模块教学结束后，您将能将运营分解为了流程，然后改进流程使利润和效率最大化。

第 3 单元 - 生产率

您将在本模块中学习生产力的主要构成。首先，课程将介绍生产力的学术定义，然后介绍常见阻碍生产力的因素、生产力的测量方法、效益指标、改进生产力技巧和经济价值。本模块教学结束后，您将掌握如何识别、描述和测量输入和输出之间的关系，您还将能够设计策略，减少输入和提高输出，从而提高生产率。

第 4 单元 - 质量

质量并不是运营管理唯一的重点，但是质量对于企业长期发展和成功至关重要。本模块将介绍运营中与质量的几个主要方面，导致缺陷的常见原因、发现质量问题以及保障可靠性和标准的常用实践方法。本模块教学结束后，您将了解缺陷可能发生的原因，并且能针对质量和稳定性提出合理的方法。