Surviving Disruptive Technologies (On Demand)

University of Maryland, College Park via Coursera

Go to Course: https://www.coursera.org/learn/surviving-disruptive-technologies

Introduction

**Course Recommendation: Surviving Disruptive Technologies (On Demand)** In today's fast-paced digital landscape, the presence of disruptive technologies is more prominent than ever. Organizations face the constant threat of obsolescence, as traditional business models and practices are challenged by innovative solutions. The Coursera course "Surviving Disruptive Technologies" offers an insightful and practical approach to navigating this treacherous terrain. **Course Overview** This on-demand course aims to equip both individuals and organizations with the knowledge and frameworks necessary to survive and thrive in the face of disruptive changes. By examining notable case studies of companies like Kodak, Blockbuster, and Borders—giants that once dominated their industries but failed to adapt—the course provides valuable lessons on resilience and adaptability. **Syllabus Breakdown** The course is structured into clear, digestible modules, each designed to build upon the last. Below are some highlights: - **Module 1: Understanding Disruption** - **1.1** introduces a comprehensive model and framework to analyze disruptive technologies, laying the groundwork for the course. - **1.2** explores real-world examples of companies that did not survive, enhancing the theoretical learning with practical insights. - **Module 2: Case Studies of Failure** - **2.1** and **2.2** delve into specific companies and their disruptive challengers, illustrating the fatal consequences of failing to adapt. - **Module 3: The Broader Impact of Disruption** - **3.1** discusses the impact of the Internet on traditional newspapers, highlighting how digital advancements threaten established norms. - **3.2** examines how social media has reshaped interpersonal dynamics while presenting disruptive challenges. - **Module 4: Analyzing Success in Disruption** - This module contrasts successful private companies with a quasi-public agency that struggles to compete, offering insights into effective strategies amidst disruption. - **Final Modules: Conclusions and Strategies** - **13** and **14** synthesize the course content, providing key takeaways about disruption and offering actionable suggestions for organizations to respond effectively. - **15** emphasizes survival tactics in the real world, ensuring participants leave with a pragmatic toolkit. **Why Take This Course?** "Surviving Disruptive Technologies" is not just another academic course; it is a crucial resource for anyone looking to navigate the complexities of modern business environments. Whether you are a business leader, entrepreneur, or simply an individual interested in understanding technological transformations, this course will provide you with: 1. **Deep Insights**: Learn from the mistakes of others to avoid common pitfalls in your own career or organization. 2. **Strategic Frameworks**: Understand the tools and models that can help you analyze and respond to disruptions. 3. **Real-World Applications**: Engage with case studies that illustrate the real fallout of failing to adapt and the strategies that have worked for others. **Conclusion** In a world where change is the only constant, the ability to adapt and survive becomes paramount. Coursera's "Surviving Disruptive Technologies" is highly recommended for anyone looking to enhance their understanding of the dynamics of disruption and arm themselves with the knowledge needed to thrive. With a thoughtful syllabus and practical insights, this course is a valuable investment in your professional development and future success. Don't miss the opportunity to prepare yourself for the challenges ahead!

Syllabus

1.1

A Model and framework to help understand disruptive technologies

1.2

Some examples of companies that were not able to survive disruptive technologies

2.1

A company that did not survive and its disruptor

2.2

Another story of disruption and a summary of our examples

3.1

Newspapers are an important component of a democratic society; the Internet threatens them in a number of ways

3.2

Social media has transformed the way people relate to each other, but it has a disruptive component that is worrying

4.1

Two companies in this module are private and are very successful; a quasi-public agency has a hard time competing with them and their technology

13

Conclusions about disruption

14

Suggestions for how to respond to a disruptive technology

15

Survival in the physical world

Overview

The purpose of this course is to help individuals and organizations survive when confronted with disruptive technologies that threaten their current way of life. We will look at a general model of survival and use it to analyze companies and industries that have failed or are close to failing. Examples of companies that have not survived include Kodak, a firm over 100 years old, Blockbuster and Borders. It is likely that each of us has done business with all of these firms, and today Kodak a

Skills

Reviews

Very nicely constructed and informative course with apt examples

Very cool to have failures as the focal point for case studies.

Thank you for this course make me understand disruption technology and how to survive.

Thanks for offering this course as MOOC on Cursera.