Introduction to Events Management

Coursera Instructor Network via Coursera

Go to Course: https://www.coursera.org/learn/introduction-to-events-management

Introduction

Analyze the key components and phases of event management, from initial planning to post-event evaluation.

Design and implement effective event marketing strategies to attract attendees and sponsors.

Apply logistics management principles to ensure smooth event operations.

Evaluate different venues based on event requirements, budget and audience.

Syllabus

Introduction to Events Management

In the dynamic field of events management, understanding how to create memorable, impactful, and seamless experiences for attendees is crucial. This course introduces the fundamentals of event management, including planning, coordination, venue selection, marketing, logistics, and design. Emphasizing a hands-on approach, it equips learners with the skills necessary to execute successful events.

Overview

In the dynamic field of events management, understanding how to create memorable, impactful, and seamless experiences for attendees is crucial. This course introduces the fundamentals of event management, including planning, coordination, venue selection, marketing, logistics, and design. Emphasizing a hands-on approach, it equips learners with the skills necessary to execute successful events. By incorporating elements of hospitality, budgeting, and vendor management, participants will le

Skills

Reviews

The video parts were amazing so easy and interesting. The reading parts were too long and boring.

I really enjoyed doing this course...great teacher!

I am so happy I discovered this because it will help me succeed in everything I do. I appreciate how the explanations are relatable and simple to comprehend.

The course was great! Was able to learn at my own pace.

It was a good intro class. A lot of it seemed repetitive and common sense though.