Go to Course: https://www.coursera.org/learn/introduction-intellectual-property
Identify the various forms of intellectual property protection available under U.S. Law
Differentiate the advantages and disadvantages of intellectual property administration
Analyze effective intellectual property strategies through case studies
Examine alternatives to formal intellectual property protections
Existing Intellectual Property Protection in the U.S.
This module will introduce the concept of intellectual property and explain how it creates value. You will learn about the major forms of intellectual property protection in the United States - copyright, trademarks, and patents, as well as alternative forms of intellectual property protection.
Philosophical and Economic Justifications of IP RightsWhy have intellectual property protection at all? This module examines the effect of intellectual property law on the modern economy, and the policy reasons behind providing intellectual property protection.
Alternatives to Intellectual Property LawIntellectual property law is ever-evolving as society's needs change. This module examines alternative forms of intellectual property protection, and explores the benefits and drawbacks of those alternatives.
Case Studies in Intellectual PropertyThis module takes an in-depth look at the intellectual property strategies of three major companies across three very different industries: Apple, General Motors, and Novartis.
Intellectual property is the currency of the tech world, with the world’s most valuable intellectual property assets dwarfing the value of their real-world counterparts. Apple’ trademarked brand was valued at over $100 billion as of 2017. J.K. Rowling’s Harry potter franchise has generated over $25 billion to date. But how did the law come to create such enormous value in intangible assets? This course will introduce the various types of U.S. intellectual property: patents, which cover inventio
This was an absolutely fantastic course! I've come to know so much about how IP works in detail and it was a great idea to include its alternatives as well!
Extremely informative. This is my first online course and I can not began to tell you how much I've learn in just one session. I am looking forward to week two.
Excellent course, however it can be done in less than a week! Or add more functional and actual cases to study. Maybe add more resources on how actually I can file an application for IP.
the only downfall is that the course is not updated, but overall you will get a good understanding of how IP works in real life with different case studies etc
Coursera online courses are really helping. I am so happy to Coursera for offering Intellectual Property Law and its major forms and alternatives and issuing certificate for completion of my course.