Healthcare Marketplace Capstone

University of Minnesota via Coursera

Go to Course: https://www.coursera.org/learn/healthcare-marketplace-capstone

Introduction

### Course Review: Healthcare Marketplace Capstone on Coursera The **Healthcare Marketplace Capstone** course on Coursera serves as a culmination of knowledge and skills acquired through the preceding courses in the Healthcare Marketplace specialization. It provides an invaluable opportunity for learners to synthesize their learning and apply it to real-world innovations in the medical field. #### Course Overview Designed for those interested in the intersection of healthcare and medical technology, the capstone course propels participants into an in-depth assessment of a unique medical innovation. The key skills developed in the prior four courses are harnessed to create an original valuation of a medical innovation, making this capstone both a practical and insightful venture. The specialization begins by teaching how to size a population or market, delves into determining the clinical value of innovations, identifies the competitive landscape in medical technology, and addresses the regulatory and intellectual property considerations vital for any new product in the healthcare sector. #### Course Structure The course is divided into several milestones, each building upon the last to help you craft and refine your final project. Here’s a detailed breakdown: 1. **Welcome and Getting Started**: This introductory module sets expectations for the capstone, outlining the journey ahead. 2. **Milestone 1: What is your Health Marketplace Innovation?**: You will describe your chosen medical innovation, focusing on its unique qualities that make it a worthy investment for a community or sector. This milestone encourages critical thinking and application of previously acquired knowledge. 3. **Milestone 2: What is the Voice of the Healthcare Provider?**: Understanding the needs of healthcare providers is essential. This milestone requires engaging with medical professionals to gauge their interest and perceived value of your innovation, reinforcing the importance of customer feedback in product development. 4. **Milestone 3: Regulatory and IP Status of the Innovation**: Navigating regulatory landscapes is crucial for any healthcare innovation. This milestone guides you through assessing potential FDA classifications and conducting preliminary patent searches to ensure your innovation doesn't infringe on existing IP. 5. **Milestone 4: How will the Innovation Generate Revenue?**: This is where you will pull together all information from the previous milestones to create a market report. Focusing on the revenue model, you'll identify the market space, voice of the customer, and reimbursement paths critical to sustaining your medical innovation commercially. 6. **Submitting the Final Project**: In this module, you’ll refine your project based on peer feedback, which fosters constructive critiques and collaboration among learners. 7. **Reflection and Congratulations**: The course concludes with reflection on your learning journey and congratulations from the instructional team, celebrating your accomplishments and growth. #### Recommendations I highly recommend the **Healthcare Marketplace Capstone** for several reasons: - **Practicality**: This course encourages real-world application, as learners engage with healthcare professionals and apply feedback directly into their projects. - **Comprehensive Framework**: It covers critical aspects of innovation in healthcare, ensuring you develop a well-rounded understanding of market dynamics. - **Peer Review Process**: The opportunity to review and critique fellow learners' projects provides diverse insights and promotes collaborative learning. - **Career Advancement**: Completing this capstone not only enhances your resume but also equips you with the skills and knowledge necessary to pivot into roles in the healthcare market or advance your current career. - **Supportive Learning Environment**: Coursera's platform fosters a community of learners, and the instructional team's encouragement boosts your motivation throughout the capstone. #### Conclusion In conclusion, the **Healthcare Marketplace Capstone** on Coursera stands out as an exemplary course for anyone looking to gain expertise in medical innovation valuation. By practically applying previously learned concepts and focusing on real-world challenges, this capstone prepares you for meaningful contributions in the healthcare sector. Whether you're a student seeking to enter this field or a professional looking to deepen your knowledge, this course is an invaluable investment in your education and career.

Syllabus

Welcome and Getting Started

The capstone project provides learners with the opportunity to apply the key principles and practices presented in the four courses of the Healthcare Marketplace specialization to a real-world situation. In this first module, learners will get acquainted with the overall expectations of this capstone course.

Milestone 1: What is your Health Marketplace Innovation?

In this Milestone you will describe a new medical innovation in the context of what makes it extraordinary for investment or use in a community. Your final project for this capstone will feature 4 critical milestone components for an assessment of new innovation. Once completed, hope is that you have a body of illustrate your critical thinking to advance your career or switch careers into the healthcare market.

Milestone 2: What is the Voice of the Healthcare Provider?

For the second milestone you will complete an analysis of what the key customer - the medical provider - will required of the new technology or innovation to want to use it. This will require you to ask medical providers that you encounter about the nature of the technology and whether would find it of value. Remember to always tell provider that you are a student not a sales agent. The health care delivery course provides great insight into how care is delivered and will provide the context and background for your brief 2-3 page memo resulting from this milestone.

Milestone 3: Regulatory and IP Status of the Innovation

Almost any new medical technology for consideration by an investor will insist on safety and efficacy approval by a government regulator like the United States FDA. Furthermore they will insist on an assessment of whether the intellectual property (IP) that the innovation operates in is not conflicting with other IP claims. For this milestone you will complete a brief assessment of how the innovation would be classified by the US FDA as well as generate a very cursory patent search for conflicting IP claims using common and free tools on the Internet such as Google patent search and the US Patent and Trademark office web site. The assessment should be 2-3 to pages in length.

Milestone 4: How will the Innovation Generate Revenue?

A great innovation needs a solid revenue model for survival-ability. In this milestone you will be asked to use parts of the prior three capstones to generate your own market report. Identifying the innovation's market space, voice of the customer, IP and regulatory path and final path roof reimbursement are critical components for identifying whether a medical innovation should advance and be sustained commercially.

Submitting the Final Project

The previous modules have focused on developing and getting constructive feedback on the major elements of the capstone project. In this module, the learner should use all of that feedback to submit a final version of the project that will be graded by other learners. Learners must also grade other projects which will expose them to challenges and solutions in contexts different from their own.

Reflection and Congratulations

The work is now done! This short module provides an opportunity for learners to reflect upon the specialization, and to be congratulated on their success by the instructional team.

Overview

In the Healthcare Marketplace specialization capstone course, key skills are engendered from the four prior courses to create an original medical innovation valuation. The first course in the specialization teaches the learner to size a population or market. The second course teaches whether the clinician will or will not find value from deploying a new innovation. The third course identifies the competitive landscape of medical technology innovations to compete or complement. The fourth c

Skills

Reviews

This was my greatest achievement having completed this capstone

Very nice way of bringing all the courses together into a project that can be utilized in the real world.

I really learnt alot from this specialization course.\n\nThanks.

Thanks for a great class. It would be more valuable to have instructor involvement in the reviews of assignments. And also have someone to answer questions.

LOVED IT. Helped me gain knowledge in a very friendly way. I would be learning this stuff by myself for a very long time if it were not for this specialization