Go to Course: https://www.coursera.org/learn/company-future-management
## Course Review: Managing the Company of the Future In today's rapidly evolving corporate landscape, traditional management practices are being challenged by innovative approaches that prioritize agility, collaboration, and employee empowerment. Coursera's intriguing course, **Managing the Company of the Future**, serves as an essential guide for professionals seeking to navigate this new terrain effectively. Designed by Julian Birkinshaw and a dedicated teaching team, this course offers a robust framework for understanding both traditional and alternative management principles, which are critical in today's dynamic work environment. ### Course Overview **Managing the Company of the Future** aims to equip participants with a comprehensive understanding of management in contemporary organizations. The course blends theoretical knowledge with practical application, making it suitable for both aspiring and established managers. Throughout the five-week curriculum, participants will explore the need for reinventing management, alternative approaches to coordination and decision-making, and innovative strategies for motivation and objective setting. ### Course Structure and Content The course is divided into five weeks, each focusing on different aspects of management: #### Week 1: Leadership vs. Management The course kicks off by dissecting the crucial distinction between leadership and management. This introductory week prompts participants to reconsider the traditional concepts of management and identify why a reinvention in management practices is essential for the modern corporate landscape. #### Week 2: Coordination and Decision-Making Participants will delve into traditional and alternative approaches to coordination and decision-making. This week is particularly engaging as it encourages learners to experiment with new ideas within their current organizations, fostering a practical understanding of the concepts discussed. #### Week 3: Motivation and Objective-Setting In week three, the focus shifts to motivation and objective-setting methods. Learners will examine both traditional frameworks and innovative alternatives, promoting a culture of experimentation that can help enhance employee engagement and performance within their companies. #### Week 4: Analyzing Management Models As the course nears its conclusion, week four emphasizes a more hands-on approach. Participants will analyze their company's management model, contemplate necessary changes, and explore effective strategies for enabling organizational transformation. #### Week 5: Personal Development as a Manager Finally, the course wraps up in week five with a focus on self-reflection and personal growth as a manager. Participants will gain valuable insights and practical tips on improving their managerial effectiveness, ultimately becoming better leaders within their organizations. ### Interactive Learning Experience A notable feature of this course is its encouragement of interaction among participants. With dedicated discussion forums, learners can share insights, discuss course topics, and foster a sense of community that enriches the overall learning experience. This collaborative environment not only enhances understanding but also encourages networking with peers who share similar professional goals. ### Conclusion and Recommendation **Managing the Company of the Future** stands out as an indispensable resource for professionals eager to enhance their management skills in line with contemporary practices. By offering a balance of theoretical foundations and practical experimentation, this course prepares participants to lead effectively in the face of rapid change. Whether you are new to management or looking to revitalize your existing skills, I highly recommend enrolling in this course. It provides essential knowledge tailored for the challenges of today's corporate environment, equipping you with the tools necessary to thrive as a forward-thinking manager. Dive into this enlightening journey and transform your approach to management in the company of the future!
Course Introduction
Hello and welcome to 'Managing the Company of the Future'. To help you understand how the course will be structured, we would suggest that you go to the 'Start Here' tab first. After that, feel free to explore the rest of the course including the lectures, readings and quizzes.We would also encourage you all to interact with each other on the Discussion Forums. This is a great way of hearing from others and discussing particular topics so please go and introduce yourself in the Introduce Yourself thread. So let’s get started! Best wishes,Julian Birkinshaw & the MCOF Teaching Team
Week 1Hello and welcome to the first week of 'Managing the Company of the Future'. In Week 1, we will be talking about the difference between leadership and management, and the reasons why we need to reinvent management as it is today.
Week 2Welcome to Week 2 of 'Managing the Company of the Future'. This week, we'll be learning about traditional and alternative approaches to coordination and decision making, and how you can experiment with some of the new alternative ideas in your own company.
Week 3Welcome to Week 3 of 'Managing the Company of the Future'. We're almost at the halfway point of the course in terms of content now. This week, we'll learn about traditional and alternative forms of motivation and objective-setting and we'll find out how you can experiment with some of these new ideas in your own company.
Week 4Welcome to Week 4 of 'Managing the Company of the Future'. In our penultimate week of content, we'll be getting a bit more hands-on. You'll be analysing your company's management model and thinking about how to change it. We'll also be learning about different ways of enabling change and, more generally, how management ideas gain and lose currency.
Week 5Welcome to Week 5 of 'Managing the Company of the Future'. So you've made it to the last week - congratulations! This week we'll look at the manager as an individual and help you look at your own practice with tips and tricks for becoming a better boss.
The aim of the course is to provide you with a comprehensive framework for understanding both the traditional principles of management inside companies today as well as the alternative principles that are becoming increasingly important. It provides both theoretical and practical perspectives on the nature of management in today’s organisations.
A+++ Great lecturer, and succinct approach, to portraying everything in a concise and provocative manner. I can trust this Prof. where as many localized profs. lack insight and knowledge.
Expertly crafted and presented in the most simplistic manner. It was very easy to understand the content, we could relate to the examples presented and make it relevant for our field of work.
Tutor gave great effort in preparing these crystal clear videos. I was able to grasp most of it through videos. Further reading the case studies gave clear application of concepts. Thanks
I really enjoyed the course. Lots of information. The professor knows what he is talking about and he is very interesting to listen. Most of all, I enjoyed the case studies in the end of every module.
I learned a lot from this course... It gave me new ideas to put in practice at my job, and the professor is really good...!! He explain everything very well :( I really had fun in this course.