Business English: Basics

The Hong Kong University of Science and Technology via Coursera

Go to Course: https://www.coursera.org/learn/business-english

Introduction

**Course Review: Business English: Basics on Coursera** In the fast-paced world of global business, effective communication is a fundamental skill that can significantly influence one’s career trajectory. "Business English: Basics," offered on Coursera, is an exceptional course designed to enhance your Business English language skills through a structured approach. Whether you are an aspiring professional, a seasoned employee looking to polish your skills, or someone ready to bridge language gaps, this course provides a solid foundation. ### Course Overview "Business English: Basics" aims to improve your language capabilities by focusing on essential vocabulary, tone, communication methods, and audience analysis. The course also delves into critical strategies for business communication, an invaluable asset in today’s diverse workplace. The skills acquired here will be crucial for subsequent courses in speaking, writing, and cross-cultural communications that round out this Specialization. ### Syllabus Breakdown **Week 1: Welcome Module** This introductory module sets the stage for the entire course. It outlines the objectives and provides a roadmap of what learners can expect. It's a great starting point for understanding the overall structure of the specialization and how each component builds on the others. **Week 2: Communication Basics** In Week 2, learners dive into the fundamental language and communication skills used in business settings. The focus is on garnering the basic vocabulary essential for business communications, which establishes a critical foundation for effective workplace interaction. **Week 3: Genres and Styles** Week 3 expands on communication by introducing different styles and genres of English relevant to various business scenarios. This module is particularly valuable as it helps learners adapt their language use according to the context—something that is vital in dynamic work environments. **Week 4: Audience and Purpose** Understanding the audience is key to effective communication. This week emphasizes the importance of identifying audience needs and communicating with purpose. Learning to tailor language and delivery to suit different stakeholders is an essential skill in any business role. **Week 5: Analyzing Business Cases** Week 5 shifts focus towards critical reading and business case analysis. This module enables learners to dissect complex information and develop analytical skills, which are crucial for making informed business decisions. The vocabulary introduced here is tailored for discussions around business strategy, enhancing both written and verbal competencies. **Week 6: Concluding Module** The final week wraps up the course and includes a comprehensive exam and a post-course survey. This module reinforces all the material covered and provides learners with a chance to reflect on their progress. ### Recommendations I highly recommend "Business English: Basics" to anyone looking to sharpen their business communication skills. The course provides not only theoretical knowledge but also practical vocabulary that is essential for real-world application. Its well-structured and segmented approach makes learning manageable and allows for a cumulative understanding of advanced concepts. Moreover, the skills learned in this course are directly applicable to every aspect of business communication, making it an investment in your professional development. Whether you are preparing for a global business role or seeking to enhance your current workplace effectiveness, this course is a must-try. ### Conclusion Overall, "Business English: Basics" on Coursera is an invaluable resource that equips learners with fundamental skills needed for effective business communication. The course’s comprehensive syllabus, coupled with its practical approach, ensures that participants exit with not just knowledge, but the confidence to apply what they have learned. Join this course today and take the first step towards mastering Business English!

Syllabus

Welcome module

Welcome to Week 1! This week, we will cover Module 1 where we introduce you to the objectives and structure of this Specialization and course.

Communication basics

Welcome to Week 2! This week we will cover Module 2 where we introduce you to basic communication and language skills you will use in general business situations. You will also be introduced to vocabulary and language skills common to business communications.

Genres and styles

Welcome to Week 3! This week we will cover Module 3 where we will introduce you to common styles of English you will use for different spoken and written situations in general business situations. You will also be introduced to vocabulary and language skills common to business communications.

Audience and purpose

Welcome to Week 4! This week we will cover Module 4 where we will introduce you to ways of identifying the purpose and audience for spoken and written documents in general business situations and how this can affect language use. You will also be introduced to vocabulary and language skills common to business communications.

Analyzing business cases

Welcome to Week 5! This week we will cover Module 5 where we will introduce you to ways of analyzing business cases and strategies for critical reading. You will also be introduced to vocabulary and language skills common to business communications.

Concluding module

Welcome to Week 6! This week we will cover Module 6 where we will conclude the course and you will need to complete the final exam and post-course survey.

Overview

This course aims to improve your Business English language skills by developing your vocabulary and reading skills and your understanding of tone, style and knowledge of communication methods. We'll also cover how these language skills can enhance audience analysis, business case analysis and basic business communication strategies. Skills learned in this course will often be referred to and needed to complete the speaking, writing and cross-cultural communications courses of this Specialization

Skills

Grammar Business Communication Communication Writing

Reviews

this course helped me learns some of the principles of communication within a business environment.

my first internet course proved nice. I will continue to learn the rest four. Thank Producer.

Thanks all coursera team for their nice and helpful guides and information.\n\nKind regards

Very helpful course, it provide so many things by which i have learned how to properly communicate with others. So thank you for your course, which is really good.!

This is the great course if you would like to improve your English, you can refresh and use English better. Please try to learn and you will know that you use something wrong for English.